Senior Digital Marketing Executive

This role will assist in the planning, execution, and optimization of the online marketing efforts. This will focus in the promotion of products and services through digital channels, Our Car Benefit Scheme gives employees access to affordable, fully maintained and insured cars for a fixed monthly amount delivered through a salary sacrifice employee benefit arrangement. Offering all fuel types, prices and over 1000 cars to choose from all by leading manufacturers.

What you'll need:

• Experience in developing and managing digital channel strategies, and campaigns


• Manage and develop SalesForce Marketing Cloud and the organisation's websites, as well as assist in the management of data cleanses, and the upkeep of SalesForce, Tusker's CRM


• Work with the content team to optimise content for the website and social media. Attain key performance indicators across website to improve conversion from campaigns. Continually work on the Search Engine Optimization of the website(s) against set KPIs.


• Work with email marketing team to launching optimized omnichannel campaigns to increase company and brand awareness and oversee online advertising.


• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, by tracking and analyse website performance and provide regular internal reports


• Assist in management of the marketing budget including purchase orders, recording and submitting all invoices to finance.
  
  At least 2 years' experience within a Digital Marketing role or similar


• Excellent understanding of digital marketing concepts and best practices


• Experience with social media, Google products, email campaigns and SEO/SE


• High attention to detail
  
  We're an award winning car leasing company who have been providing company car and tax efficient car benefit schemes since 2009. We take pride in helping organisations offer their employees a car that will have less impact on our environment, supporting planet positive mobility and a brighter more sustainable future. We're committed to driving down emissions by getting people into newer and more environmentally friendly cars. We genuinely care about the world we live in and know that our customers do too. This is why we work with each and every one to offset the carbon emitted by each salary sacrifice car put on the road through our schemes., At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.


We keep your data safe. So, we'll only ever ask you to provide confidential or sensitive information once you have formally been invited along to an interview or accepted a verbal offer to join us which is when we run our background checks. We'll always explain what we need and why, with any request coming from a trusted Lloyds Banking Group person.

We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we're building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.

Our focus is to ensure we're inclusive every day, building an organisation that reflects modern society and celebrates diversity in all its forms.

We want our people to feel that they belong and can be their best, regardless of background, identity or culture.

We were one of the first major organisations to set goals on diversity in senior roles, create a menopause health package, and a dedicated Working with Cancer initiative.

And it's why we especially welcome applications from under-represented groups.

We're disability confident. So if you'd like reasonable adjustments to be made to our recruitment processes, just let us know.

We also offer a wide-ranging benefits package, which includes:


• A generous pension contribution of up to 15%



• An annual performance-related bonus



• Share schemes including free shares



• Benefits you can adapt to your lifestyle, such as discounted shopping



• 28 days' holiday, with bank holidays on top



• A range of wellbeing initiatives and generous parental leave policies


If you're excited by the thought of becoming part of our team, get in touch.