Social Media & Content Manager

At eBay, we're more than a global ecommerce leader - we're changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We're committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.

Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work - every day. We're in this together, sustaining the future of our customers, our company, and our planet.

Join a team of passionate thinkers, innovators, and dreamers - and help us connect people and build communities to create economic opportunity for all.

About the team and the Role:

What happens in culture is usually reflected by what people are buying and selling on eBay. As a cultural barometer we have a huge opportunity to use the ultimate cultural barometer of social to connect with different communities in relevant and significant ways. It is your responsibility to help realise the potential of eBay on social.

Your objective will be to help make our brand famous by driving salience and relevance. To drive salience and relevance, we want you to work on how we can use social listening to better understand not only what it is that our customers engage with but also what they love most about eBay. In doing so, we can continuously make eBay a brand people want to talk about.

We are looking for a social and content champion to work in the eBay UK social team delivering social first campaigns and influencer excellence. The ideal candidate should be customer focused, an excellent creative problem solver and have a strong analytical approach.

This position will look at editorial social and content strategy, paid media and creative output across eBay's social activity across the UK channels. Working closely multiple teams across the business, this role will have multiple partners and agencies to handle.

The role will report into the social lead and will support on planning and execution of both organic and paid social.

What you will accomplish:

• Working with our dedicated social agency to deliver our always on editorial content strategy and own the day to day delivery


• Coordinating paid media strategy across evergreen and strategic campaigns, owning paid boosting of always-on content and supporting social lead / paid media specialist and agencies on strategic campaign planning


• Social listening - making sure we keep our finger on the pulse with what our customers are saying about us and how and where we need to show up as a brand plus tracking what our competitors are up to


• Use insights and data from social listening and reporting to continuously optimise our performance and advise the brand team of what customers are feeling in general


• Continuously supervising performance and measurement, suggesting solutions and ensuring content and campaigns exceed performance metrics


• Working with agencies and platforms on the creative vision to drive outstanding content and case study worthy campaigns


• Driving social excellence and innovation for the brand, putting eBay at the forefront of new technology and creative cut through


• Working closely with social platforms (Meta, TikTok, Twitter, Snapchat etc), making eBay the go-to brand partner for testing new ad formats and betas


• Keeping on top of emerging trends, tech and ad products, ensuring we are at the forefront of innovation and testing


What you will bring:


• Consistent record of creativity and producing social-first creative


• Personal and professional familiarity across all channels and standout competitors knowledge


• Solid understanding of emerging platforms


• Experience working on content at scale, constantly evolving priorities and large paid budgets


• Passionate about social, influencer and digital trends


• Detail orientated and driven self-starter, experience of prioritising various priorities and projects


• Analytical, able to analyse and utilise data to help inform future decisions


• Customer obsessed and passionate about inspiring and engaging audiences


• Team-orientated


#LI-SI1

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• Personal and professional familiarity across all channels and standout competitors knowledge


• Solid understanding of emerging platforms


• Experience working on content at scale, constantly evolving priorities and large paid budgets


• Passionate about social, influencer and digital trends


• Detail orientated and driven self-starter, experience of prioritising various priorities and projects


• Analytical, able to analyse and utilise data to help inform future decisions


• Customer obsessed and passionate about inspiring and engaging audiences


• Team-orientated
  
  At eBay, we're more than a global ecommerce leader - we're changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We're committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.


Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work - every day. We're in this together, sustaining the future of our customers, our company, and our planet.

Join a team of passionate thinkers, innovators, and dreamers - and help us connect people and build communities to create economic opportunity for all.

What happens in culture is usually reflected by what people are buying and selling on eBay. As a cultural barometer we have a huge opportunity to use the ultimate cultural barometer of social to connect with different communities in relevant and significant ways. It is your responsibility to help realise the potential of eBay on social.

Your objective will be to help make our brand famous by driving salience and relevance. To drive salience and relevance, we want you to work on how we can use social listening to better understand not only what it is that our customers engage with but also what they love most about eBay. In doing so, we can continuously make eBay a brand people want to talk about.

We are looking for a social and content champion to work in the eBay UK social team delivering social first campaigns and influencer excellence. The ideal candidate should be customer focused, an excellent creative problem solver and have a strong analytical approach.

This position will look at editorial social and content strategy, paid media and creative output across eBay's social activity across the UK channels. Working closely multiple teams across the business, this role will have multiple partners and agencies to handle.

The role will report into the social lead and will support on planning and execution of both organic and paid social.